4 min read
How To Get More Positive Apartment Reviews With Photography
Building trust and credibility is essential in the multifamily industry. With prospective renters trying to decide which community is right for them,...
3 min read
4 New Amenity Trends Renters Now Crave in Their Apartment Hunt
During the pandemic, renters searched for new amenities in their apartment search. Luxury amenities used to be all the rage, from fancy fitness...
2 min read
How To Market Your City Apartment During COVID-19
Before COVID-19, cities were bustling with renters. Once the pandemic hit, renting slowed down and the industry took a hit. But the 2021 rental...
1 min read
Panoskin by LCP360 Now Supported by Zillow
When you’ve spent the time to create a virtual tour, you want it to be visible to people on all different internet listing services. So wouldn’t it...
3 min read
How To Increase Occupancy With TikTok For Apartment Marketing
Social media is always an excellent resource for marketing apartment communities. Instagram, Facebook, and Twitter can help you sell your community...
5 min read
QR Codes Soared During COVID-19, Why Should Multifamily Properties Keep Them?
QR codes have been around for almost 20 years, long before the pandemic. But the real estate industry had not taken advantage of them just yet....
2 min read
4 Things You Should Be Looking For When Choosing Commercial Real Estate
Buying commercial real estate can be a challenging quest, and it’s not like buying a home. You aren’t looking for a home you want to live in, you are...
3 min read
What's Next For Student Housing This Fall?
Colleges and universities may have weathered the immediate impact COVID-19 had on them, but the Fall 2021 semester will still look different. Student...
1 min read
Panoskin by LCP360 Now Supported by PocketBuildings, a New Building Profile Platform for Visual Content and Files
When you manage a lot of properties, it can be challenging to maintain and organize your entire portfolio of assets. What if you could access all of...
3 min read
4 Reasons Virtual Tours Need To Be a Part Of Your 2022 Marketing Budget
Budget season is here for the real estate industry and you are probably thinking about what your 2022 marketing budget will consist of. Prepping for...
2 min read
Get to Know Rayhanna Guillen, Lead 3D Project Manager
Rayhanna Guillen, Lead 3D Project Manager started at LCP360 in 2017 as a design intern. After moving from the Dominican Republic and attending...
6 min read
Panoskin: What is it, How You Use it and Why You Need it
Virtual tours grew exponentially during the pandemic, and they are here to stay. Did you know that real estate listings with a virtual home tour get...
2 min read
Bridging the Gap Between Virtual Tours and Prospects Signing the Lease
It’s no secret that the pandemic made virtual tours a must for properties, but it’s also clear that virtual tours are here to stay. The challenge...
3 min read
Senior Living Marketing Tactics To Focus on (Post-Pandemic)
Now that vaccines are being distributed and the world is opening back up, senior living communities are finally safe for the public again.
2 min read
Why The Open-Concept Floor Plan Isn't Going Away Despite COVID-19
After a year of sudden change and constant uncertainty due to the pandemic, we are slowly transitioning back to normal. Because of this we have...
4 min read
How to Build Your Real Estate Social Media Content Calendar
Some might argue that social media in real estate is currently one of the most effective ways to market to renters, thanks to visually inclined and...
2 min read
The Power of Adding Authenticity to Senior Living Marketing
Senior living communities took a big hit during the pandemic, but now they are starting to make a comeback and are finding new ways to market to...
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3 min read
How Co-Working Spaces are Changing Multifamily Properties
Co-working spaces for multifamily properties are nothing new—but due to the pandemic, they have seen a huge increase in popularity.