4 min read
McKenna Hogan: Feb 22, 2021 8:30:00 AM
Video tours, virtual tours, in-person tours—with so many different options, how do you choose what’s best for your community?
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3 min read
McKenna Hogan: Feb 11, 2021 8:30:00 AM
Currently have an apartment in development this year? Take a look below for 5 marketing ideas for apartment lease-up in 2021 that will help you...
4 min read
Do you wish you could read renters’ minds? While multifamily professionals may not be able to determine everything renters are thinking, we can get a...
4 min read
McKenna Hogan: Feb 4, 2021 8:30:00 AM
The beginning of a new year brings so many opportunities to start fresh and revamp any out of date content—especially on your Google My Business...
3 min read
From shifts in technology to an unprecedented pandemic, the way renters look for new apartments is much different than it was two years ago.
3 min read
McKenna Hogan: Jan 21, 2021 8:30:00 AM
Here we present the agelong question in real estate: which is better when staging an apartment home? Home staging or virtual staging for apartment...
3 min read
McKenna Hogan: Jan 18, 2021 8:30:00 AM
Photography is one of the most common marketing assets in real estate. Little do people know, it’s not something you can just set and forget.
4 min read
Rayhanna Guillen: Jan 11, 2021 8:30:00 AM
If you clicked on this, you probably have some knowledge or interest in 3D renderings for apartments.
4 min read
McKenna Hogan: Jan 8, 2021 8:30:00 AM
Virtual tours have become incredibly popular in a very short amount of time.
2 min read
McKenna Hogan: Dec 18, 2020 8:30:00 AM
We don’t need to tell you that 2020 was, well, interesting to say the least—especially in real estate. With all of its ups and downs, and a constant...
4 min read
McKenna Hogan: Dec 15, 2020 8:30:00 AM
Off season in real estate - especially this year - is the perfect time to dot some i’s and cross some t’s. Since 2020 brought in a ton of new digital...
4 min read
McKenna Hogan: Dec 7, 2020 8:30:00 AM
Similar to the rest of 2020, the holidays are looking a little different this year. With the ongoing pandemic keeping more people at home this...
4 min read
Speculative suites, or “spec suites,” have become the “model home” in commercial office space. These marketing tools were designed to entice a broad...
3 min read
McKenna Hogan: Nov 24, 2020 8:30:00 AM
There’s no shortage of benefits virtual tours can provide in real estate. Not only do renters service them, but property managers can learn and...
4 min read
McKenna Hogan: Nov 19, 2020 8:30:00 AM
For most real estate professionals, especially self-storage facilities, websites have become the main resource for delivering information about a...
3 min read
McKenna Hogan: Nov 16, 2020 8:30:00 AM
Now that many real estate businesses are integrating virtual tours into their marketing strategies, it will take more effort to get tours to stand...
5 min read
Cleanliness, work-from-home -- and now even learn-from-home -- are rising to the top of curiosities among prospective residents looking to move into...
1 min read
Pre-leasing is no easy endeavor for new multifamily communities, but throw in an unprecedented pandemic, and the results can be wildly uncertain. The...
3 min read
Real estate drone marketing has become an impactful media type in the last five years. And it’s not hard to see why. Drone marketing offers a...
9 min read
The 2020 pandemic has truly reshaped how multifamily professionals operate. Now more than ever, renters are turning to digital tools like virtual...
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