LCP Media Blog

Discover the latest in digital media,
from concept to creation.

Photography

2 min read

Enhancing Your Property Marketing Strategy: The Power of Split Shoot Photography and Virtual Tours

Presenting your properties in the best light is crucial to attracting potential residents. However, weather can sometimes be a challenge, especially...

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2 min read

5 Reasons Why High-Quality Photography is Important for Multifamily Properties

As the world becomes increasingly digital, multifamily properties must have a solid online presence. One of the most critical aspects of that online...

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4 min read

How to Take the Best Apartment Photos with Your Smartphone

Did you know you’re likely carrying around a camera that can produce professional-looking photos and cinematic video? In fact, you don’t leave the...

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4 min read

How To Get More Positive Apartment Reviews With Photography

Building trust and credibility is essential in the multifamily industry. With prospective renters trying to decide which community is right for them,...

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6 min read

21 Real Estate Photography Tips for Your Next Photoshoot

In need of some tips or quick wins before your next property shoot? Say no more; we’ve compiled 21 real estate photography tips for your next...

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4 min read

What To Do With Your Apartment Photography Following a Photoshoot

It’s no secret that apartment photography has the ability to yield amazing results.

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3 min read

3 Things to Look For When Selecting a Real Estate Photographer

Finding a real estate photographer can be quite difficult if you don’t have much experience.

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6 min read

10 Apartment Photography Techniques You May Be Forgetting

Apartment photography is not only necessary, but also highly regarded in the minds of renters.

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3 min read

3 Ways to Audit Multifamily Apartment Photography

Photography is one of the most common marketing assets in real estate. Little do people know, it’s not something you can just set and forget.

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2 min read

Real Estate Staging Tips for the Holidays That Won't Date Your Photos

It seems that every year, October sparks the start of an ongoing marathon of holidays. Everything from Halloween and Thanksgiving to Christmas,...

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4 min read

Smartphone vs. DSLR Camera: What is Better Suited for Your Property Photography?

Getting the best photography for your property may not be as easy as it sounds. Deciding between professional or self-shot is the first step, but...

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3 min read

8 Student Housing Statistics to Consider for Your 2020 Marketing Strategy

Did you know that in preparation for last year's fall semester, the student housing market was 59.5% pre-leased in March 2019?

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3 min read

5 Reasons to Invest in Professional Property Photography

In real estate, visual content has been proven to not only be essential for engaging and converting leads, but the quality of that content acts as an...

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Wedding Venue Hero Image

5 min read

7 Wedding Venue Marketing Ideas You Need to Stand Out

Very recently a colleague of mine told me that she and her fiancé almost booked a venue without even visiting it. Crazy, right?

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7 min read

How to Crush Multifamily Marketing in 2020

If you feel lost about where to start your marketing for your community, you are not the first and won’t be the last.

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5 min read

How Long is Real Estate Digital Content Good For?

When scheduling a photographer for your community, do you think about the shelf life of that content?

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zac-anderson-l0FO7eYoLBc-unsplash

2 min read

2020 Google My Business Image Size Requirements

If there’s one absolute truth in this world, it’s that Google My Business listings are essential to a business's success in search results.

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bence-boros-anapPhJFRhM-unsplash (1)

5 min read

Rental Marketing Ideas You Need for 2020

We don’t need to tell you that rental marketing has become increasingly complicated over the past decade - and we’re sorry to remind you that only a...

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Photographer

3 min read

Hiring a 360 Photographer? What You Need to Know

Virtual tours have become an exciting new marketing tool for all business types. From commercial office spaces to restaurants and retail, 360...

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9 min read

20 Off-Season Leasing Tips to Prepare for Winter

Well, it’s finally here. The dreaded off-season for apartment renting. And finding new ways to market apartments during this time can be tricky.

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