.png?width=600&height=206&name=LCP_Media_Logo_White_Green_PNG%20(2).png "LCP_Media_Logo_White_Green_PNG (2)"){kind=logo}
4 min read
AIM 2025 Recap: Real Conversations, Renter Insights, and a Party to Remember
From smart content strategies to stronger renter experiences—here’s what stood out at AIM 2025.
General
2 min read
Visual Media Data: The Importance of Photos, Videos & Virtual Tours in Apartment Marketing
Why Visual Media Matters: Data-Driven Insights for Apartment Marketing
3 min read
Top 10 Apartment Marketing Trends: How Visual Media is Transforming Leasing
Top 10 Apartment Marketing Trends: How Visual Media is Transforming Leasing
5 min read
Real People, Unreal Tech: Anthony Lin
Anthony Lin, VP of Product At LCP Media, innovation is driven by people who aren’t afraid to step outside of their comfort zones. At the forefront of...
4 min read
Lights, Camera, Social Media: Our Takeaways from the Multifamily Social Media Summit
The Multifamily Social Media Summit was nothing short of incredible!Whitney Sullender, EVP of Sales, Ashley Aldaco, SVP of Sales, and Katie Rose,...
2 min read
LCP Media Joins Yardi: A New Era of Innovation in Multifamily Marketing
LCP Media is PROUD to announce that we have joined Yardi, a move that strengthens our ability to provide innovative visual media solutions for the...
4 min read
Real People, Unreal Tech: Israel Betanzos
Israel Betanzos, VP of Production At LCP Media, the foundation of our success lies in the dedication, expertise, and passion of our team. At the...
3 min read
Greystar Case Study: The Proven Impact of Virtual Tours on Leasing Performance
Virtual tours have elevated the property leasing experience, offering measurable advantages in driving and converting leads to leases. A new case...
5 min read
Real People, Unreal Tech: Jennifer Alesse
Jennifer Alesse, VP of Operations At LCP Media, every milestone reflects the dedication and expertise of our team, and Jennifer Alesse, our Vice...
1 min read
Happy Holidays: Cheers to a Year of Innovation
Happy Holidays from LCP Media As the holiday season fills the air with joy and celebration, we at LCP Media want to extend our warmest wishes to you...
4 min read
LCP Media Wrapped 2024: Our Year in Replay
As 2024 comes to a close, we’re pressing play on a recap of all the ways we helped properties shine this year. Inspired by the Spotify Wrapped trend,...
4 min read
Real People, Unreal Tech: Rayhanna Guillen
Rayhanna Guillen, Director of 3D Operations At LCP Media, innovation and creativity fuel our work, and no one embodies this spirit more than...
2 min read
Split Shoot Photography and Virtual Tours
The holidays are here, and while the season brings warmth and cheer, it’s not always ideal for capturing your property’s outdoor spaces. Bare trees...
2 min read
TourBuilder 101: A Vocabulary Guide to TourBuilder Pro vs. Go
TourBuilder 101: Welcome to Your TourBuilder Pro & Go Dictionary Let’s face it—TourBuilder Pro and TourBuilder Go sound pretty similar, right? No...
3 min read
Photography & Virtual Tours Drive Apartment Leasing Success: A Marketer's Perspective
In a world increasingly shaped by AI and emerging technology, I firmly believe that the CORE of effective marketing lies in showcasing a community's...
3 min read
Real People, Unreal Tech: Danny Hesslau
Danny Hesslau, Manager of Client Success At LCP Media, putting people first is at the heart of everything we do, and no one exemplifies this better...
2 min read
10 Reasons to Have Apartment Unit-Level Tours
Apartment hunting can be overwhelming, and renters need more than just a general property tour. Unit-level tours offer a personalized, in-depth look...
2 min read
Real People, Unreal Tech: Whitney Sullender.
Whitney Sullender, Executive Vice President of Sales Whitney brings over 22 years of experience in the multifamily industry. Beyond her expertise,...
2 min read
5 Tips to Prepare Your Property for a Professional Photoshoot or Virtual Tour
At LCP Media, we pride ourselves on offering premium customer service to make every professional photo shoot or virtual tour SMOOTH, SIMPLE, and...
1 min read
Celebrating Excellence: Tom Chomiak Wins Chief Technology Officer Award at Multifamily Innovation Summit
We are thrilled to announce that our Chief Technology Officer, Tom Chomiak, has been honored with the Chief Technology Officer Award Vendor/Supplier...