LCP Media Blog

Discover the latest in digital media,
from concept to creation.

General

2 min read

TourBuilder 101: A Vocabulary Guide to TourBuilder Pro vs. Go

TourBuilder 101: Welcome to Your TourBuilder Pro & Go Dictionary Let’s face it—TourBuilder Pro and TourBuilder Go sound pretty similar, right? No...

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3 min read

Photography & Virtual Tours Drive Apartment Leasing Success: A Marketer's Perspective

In a world increasingly shaped by AI and emerging technology, I firmly believe that the CORE of effective marketing lies in showcasing a community's...

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3 min read

Real People, Unreal Tech: Danny Hesslau

Danny Hesslau, Manager of Client Success At LCP Media, putting people first is at the heart of everything we do, and no one exemplifies this better...

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2 min read

10 Reasons to Have Apartment Unit-Level Tours

Apartment hunting can be overwhelming, and renters need more than just a general property tour. Unit-level tours offer a personalized, in-depth look...

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2 min read

Real People, Unreal Tech: Whitney Sullender.

Whitney Sullender, Executive Vice President of Sales Whitney brings over 22 years of experience in the multifamily industry. Beyond her expertise,...

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2 min read

5 Tips to Prepare Your Property for a Professional Photoshoot or Virtual Tour

At LCP Media, we pride ourselves on offering premium customer service to make every professional photo shoot or virtual tour SMOOTH, SIMPLE, and...

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1 min read

Celebrating Excellence: Tom Chomiak Wins Chief Technology Officer Award at Multifamily Innovation Summit

We are thrilled to announce that our Chief Technology Officer, Tom Chomiak, has been honored with the Chief Technology Officer Award Vendor/Supplier...

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6 min read

Celebrating a Dozen Years: Team Members Insights on LCP Media's Journey

Time has flown by as LCP Media marks its 12th anniversary this month. A journey that began with a vision and a handful of dedicated individuals...

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1 min read

Celebrating 12 Years of Growth and Success at LCP Media!

LCP Media is celebrating its 12th anniversary this year! It’s been an incredible journey, and we owe our success to the support of amazing clients...

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2 min read

Introducing Our New Website: LCP Media Unveils a Modern Look to Align with TourBuilder’s Leading-Edge Technology

We are thrilled to announce the launch of our brand new website as part of our rebranding journey from LCP360 to LCP Media. Our transformation comes...

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2 min read

Customer Appreciation Day: Insights from our Valued Clients on Working with LCP Media

In celebration of Customer Appreciation Day, we had the opportunity to interview two esteemed clients, Nick Griffin, and Victoria Luke, to gain their...

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1 min read

LCP Media Announces Integration with Zillow

We are proud to announce that LCP Media, a leading national visual media technology company for multifamily property owners and managers, has...

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2 min read

Get to Know Klaudia Marzec, Client Success Manager

After taking an internship as a digital content advisor with LCP360, Klaudia Marzec didn’t know her role would develop into something much more....

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1 min read

Panoskin by LCP360 Now Supported by Zillow

When you’ve spent the time to create a virtual tour, you want it to be visible to people on all different internet listing services. So wouldn’t it...

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3 min read

How To Increase Occupancy With TikTok For Apartment Marketing

Social media is always an excellent resource for marketing apartment communities. Instagram, Facebook, and Twitter can help you sell your community...

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3 min read

4 Reasons Virtual Tours Need To Be a Part Of Your 2022 Marketing Budget

Budget season is here for the real estate industry and you are probably thinking about what your 2022 marketing budget will consist of. Prepping for...

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2 min read

Get to Know Rayhanna Guillen, Lead 3D Project Manager

Rayhanna Guillen, Lead 3D Project Manager started at LCP360 in 2017 as a design intern. After moving from the Dominican Republic and attending...

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6 min read

Panoskin: What is it, How You Use it and Why You Need it

Virtual tours grew exponentially during the pandemic, and they are here to stay. Did you know that real estate listings with a virtual home tour get...

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2 min read

Why The Open-Concept Floor Plan Isn't Going Away Despite COVID-19

After a year of sudden change and constant uncertainty due to the pandemic, we are slowly transitioning back to normal. Because of this we have...

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