LCP Media Blog

Discover the latest in digital media,
from concept to creation.

2 min read

Is Drone Photography Worth It? 4 Reasons to Add Drone to Your Marketing Efforts

Over the past decade, drones have been used for everything from entertainment all the way to work collateral, with a projected growth rate of 66.8% by 2023. For real estate, however, aerial photography can act as an extremely effective lead...

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2 min read

How COVID-19 Has Forever Changed University Tours

According to a recent study, 89% of students have no intention of delaying college enrollment despite the ongoing pandemic.

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3 min read

3D Rendering Stages: Understanding the 3D Process

The use of 3D renderings is necessary in the development, pre-sell or pre-leasing stages of multifamily, senior living and many other industries. The...

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3 min read

5 Tips for Your Google My Business as the Country Reopens

As many states across the U.S. prepare to reopen to the public during COVID-19, business operations can begin navigating this new normal. In doing...

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3 min read

5 Things You Can Do With a Virtual Tour from LCP360

As virtual tours single-handedly take over the real estate industry, it’s essential to understand their capabilities to maximize your results.

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2 min read

16 Stunning Apartment Virtual Staging Before and After Photos

Although businesses are starting to open up across the U.S., it’s likely you won’t be finding an influx of renters flooding your inbox asking for...

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5 min read

How to Spend Your Multifamily Marketing Budget During the Coronavirus

When the coronavirus pandemic shook up the world in March, it also shook up the multifamily industry. Suddenly, multifamily marketing budgets were at...

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4 min read

Smartphone vs. DSLR Camera: What is Better Suited for Your Property Photography?

Getting the best photography for your property may not be as easy as it sounds. Deciding between professional or self-shot is the first step, but...

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4 min read

Marketing Your Apartment Development During COVID-19

According to a survey from The National Multifamily Housing Council, 53% of multifamily developers are still reporting delays in construction.

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5 min read

4 Ways to Promote Physical Distancing in Your Apartment Community

Contactless delivery. Touchless locks. Increased cleanings. The world as we know it has changed, and it’s time to adapt. Apartment communities are in...

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3 min read

How to Ensure Accessibility in Virtual Leasing

According to Internet World Stats, the Internet World Penetration Rate in North America reached up to 94.6% in 2020. In addition, The U.S. Census...

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3 min read

Best Practices for Using Your New Virtual Staging Images

The most beautiful time of the year is currently underway: photography season. Which means it’s time to start strategizing around new property...

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5 min read

Maximizing on Video: How to Get More Eyes On Your Video Content

Video is the most powerful tool on the Internet today. Video not only allows people to engage with a brand but also allows businesses to engage with...

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4 min read

Staying Productive at Home: Tips for Real Estate Professionals

In a matter of 45 days, the majority of Americans have pivoted to a new lifestyle: working from home. For real estate professionals, whether you’re a...

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5 min read

Campus Tours Go Virtual in the Wake of the Coronavirus

So you have your virtual tour, right? Then now is the time to perfect the guiding process to tackle the influx of student renters scheduling a remote...

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2 min read

Showing Off Amenities in the COVID-19 Era

For a while now, a major selling point for apartment communities has been their amenities.

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2 min read

Going Virtual: LCP Media Teams Up With Zumper

LCP360 is excited to announce that we’ve teamed up with Zumper, the largest privately held rental marketplace in the U.S.

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3 min read

7 Virtual Leasing Tools for Your Apartment Website

In the last few weeks, multifamily has had to make a sudden shift to virtual operations, moving everything from community tours to leasing efforts...

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3 min read

8 Student Housing Statistics to Consider for Your 2020 Marketing Strategy

Did you know that in preparation for last year's fall semester, the student housing market was 59.5% pre-leased in March 2019?

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3 min read

5 Reasons to Invest in Professional Property Photography

In real estate, visual content has been proven to not only be essential for engaging and converting leads, but the quality of that content acts as an...

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