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It’s a new year and it’s time for a fresh start in the multifamily industry. Over the past decade, the industry has seen so much growth. Multifamily grew 50 percent …

The beginning of a new year brings so many opportunities to start fresh and revamp any out of date content—especially on your Google My Business listing. Since business listings typically …

As many states across the U.S. prepare to reopen to the public during COVID-19, business operations can begin navigating this new normal. In doing so, companies should prepare their digital …

So you’re ready to give your first virtual apartment tour to future renters. We’ve put together this complete guide to help walk you through best practices for giving a virtual …

The coronavirus seems to have altered life as we know it, including everything from our daily routines down to our business listings. As a result of safety precautions from Google's …

We’re all familiar with the Google car that drives around capturing Street View across the entire globe. And as the first technology of its kind, it’s quite an amazing feat …

When scheduling a photographer for your community, do you think about the shelf life of that content? There is, in fact, an “expiration” date for every kind of digital content …

Similar to many industries, real estate sees an annual 0-100 situation in regards to the influx of business inquiries. Research cites that the months of May through September receive the …

If there’s one absolute truth in this world, it’s that Google My Business listings are essential to a business's success in search results. And thanks to Google’s constantly evolving algorithm, …

New developments can be tricky - they’re tasked with filling as many units possible before even having a physical property. And although they have the allure of being “brand new,” …

While your community is under construction, you have a lot to do. You have just set your pre-leasing goals and you are ready to get down to business. Pre-leasing is …

Gone are the days of relying on cold calling to generate commercial real estate leads. While still a great tactic, digital tools will need to be put into use in …

Well, it’s finally here. The dreaded off-season for apartment renting. And finding new ways to market apartments during this time can be tricky. Statistically speaking, demand for apartments actually decreases …

Managing your online reputation should be a constant task because every time someone finds your Google My Business page, that becomes another opportunity to gain a new customer and convert …

The world is now more connected than ever. Convenience is right at our fingertips. How people discover the world through their phones or laptops is changing rapidly with the need …

Your company’s Google My Business is easily one of the most important assets in your internet marketing mix. It’s the first thing users when see they directly search your company’s …

In October 2018, Google announced that they would be shutting down all Google+ pages. In recent weeks, they’ve been sending out a round of reminders warning users that they would …

Optimizing a Google My Business listing is a crucial step in your company’s SEO plan. Out of the 1.52 billion search engine users worldwide, 77% of people use Google search …

We hate to break it to you, but there is no secret code to crack when it comes to Google’s search results algorithm. Google keeps much of the details about …

Google My Business is one of the many ways customers seek out your business. They may find it through Google Search or Maps. After all, 84% of consumers turn to …