LCP Media Blog

4 min read

Media for every moment: How to market your property at different stages

Is your property in preleasing? Lease-up? Stabilized? Planning renovations? Every property is at a different stage, and every stage comes with...

3 min read

How to choose the best camera angles for your 3D rendering

Creating 3D renderings is a detailed process. It involves continuous communication between you and a 3D artist where you’ll communicate what you want...

2 min read

Should you use 2D or 3D floor plans for apartments?

Unit-level floor plans play a crucial role in virtual leasing. In fact, according to a RentCafe.com study, 83% of renters say viewing individual...

1 min read

3D Renderings: A Game-Changer for Multifamily Marketing

Staying ahead of the competition within the real estate industry is crucial. One tool that has transformed the marketing landscape is 3D renderings....

2 min read

Elevating Multifamily Properties: The Power of 3D Renderings

In the real estate world, staying ahead of the competition requires creativity. One powerful tool that has enhanced how properties present their...

4 min read

How to Build Back Confidence in Your Senior Living Community

Senior living communities were highly impacted by the coronavirus pandemic. Between caregiver burnout and residents’ lack of trust in safety...

2 min read

Coastal Ridge, University Edge Student Living Pre-Leases 95% With Renderings

2 min read

Residential Renderings: 3 Reasons They're More Than a Construction Tool

Residential renderings have long proven to be a valuable tool in development projects, especially for architects. Not only do renderings help...

2 min read

13 Before and After Examples of 3D Real Estate Photography

According to a 2019 Global Market Insight Inc. report, renderings will rise to over $6 billion by 2025.

3 min read

5 Marketing Ideas for Your 2021 Apartment Lease-Up

Currently have an apartment in development this year? Take a look below for 5 marketing ideas for apartment lease-up in 2021 that will help you...

4 min read

3D Renderings for Apartments: What They Are and Why You Need Them

If you clicked on this, you probably have some knowledge or interest in 3D renderings for apartments.

1 min read

Apartment Pre-Leases 53% of Units During Pandemic with Help of Renderings from LCP360

Pre-leasing is no easy endeavor for new multifamily communities, but throw in an unprecedented pandemic, and the results can be wildly uncertain. The...

2 min read

Hard Hat Tours to Virtual Tours: How One Apartment Community Powers Its Pre-Leasing with Renderings

When pre-leasing began for The Osprey at Lake Norman in May 2020, the problem was clear: more renters were demanding virtual touring options due to...

3 min read

3D Rendering Stages: Understanding the 3D Process

The use of 3D renderings is necessary in the development, pre-sell or pre-leasing stages of multifamily, senior living and many other industries. The...

4 min read

Marketing Your Apartment Development During COVID-19

According to a survey from The National Multifamily Housing Council, 53% of multifamily developers are still reporting delays in construction.

7 min read

How to Crush Multifamily Marketing in 2020

If you feel lost about where to start your marketing for your community, you are not the first and won’t be the last.

5 min read

How Long is Real Estate Digital Content Good For?

When scheduling a photographer for your community, do you think about the shelf life of that content?

3 min read

How to Create a 3D Mood Board that Inspires

We all know that a lot goes into building 3D renderings and virtual staging projects. But what happens before the project begins?

4 min read

4 Senior Living Marketing Secrets to Prepare for the Silver Tsunami

Come 2030, seniors will outnumber children for the first time in history.

5 min read

4 Strategies for a New Construction Lease Up

New developments can be tricky - they’re tasked with filling as many units possible before even having a physical property. And although they have...