4 min read
McKenna Hogan: Jun 14, 2021 8:30:00 AM
Some might argue that social media in real estate is currently one of the most effective ways to market to renters, thanks to visually inclined and tech savvy consumers.
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2 min read
Senior living communities took a big hit during the pandemic, but now they are starting to make a comeback and are finding new ways to market to...
3 min read
McKenna Hogan: Jun 1, 2021 8:30:00 AM
Co-working spaces for multifamily properties are nothing new—but due to the pandemic, they have seen a huge increase in popularity.
3 min read
Every year comes a new wave of renters deciding whether to stay at their current apartment community or search for a new one. Using social media to...
6 min read
McKenna Hogan: May 13, 2021 8:30:00 AM
“Resimercial design” is an emerging trend in commercial real estate where design elements, or staging, is inspired by residential staging. This has...
4 min read
McKenna Hogan: May 10, 2021 8:30:00 AM
According to the National Center for Assisted Living, around one million Americans live in some type of senior living community, and that number is...
2 min read
The National Center for Assisted Living reports that there are about 28,900 assisted living communities with almost one million beds in the U.S....
6 min read
McKenna Hogan: Apr 27, 2021 11:00:20 AM
In need of some tips or quick wins before your next property shoot? Say no more; we’ve compiled 21 real estate photography tips for your next...
2 min read
2020 was a hard year for senior living communities. The pandemic brought multiple obstacles that seniors were faced with.
4 min read
McKenna Hogan: Apr 22, 2021 8:30:00 AM
It’s no secret that apartment photography has the ability to yield amazing results.
2 min read
Times have changed. Leasing agents and property managers have had to find a way to connect with prospective tenants without being in person. So, how...
3 min read
McKenna Hogan: Apr 15, 2021 11:30:06 AM
Finding a real estate photographer can be quite difficult if you don’t have much experience.
6 min read
McKenna Hogan: Apr 8, 2021 8:30:00 AM
Apartment photography is not only necessary, but also highly regarded in the minds of renters.
3 min read
Commercial virtual staging doesn't get quite the same hype as residential virtual staging. It’s no secret that when we think of brokers and real...
3 min read
McKenna Hogan: Mar 31, 2021 8:30:00 AM
Real estate drone photography doesn’t quite receive the reputation it deserves.
4 min read
Real estate video tours are only as powerful as you make them. Unfortunately, most real estate videos start to look the same, so how do you make sure...
4 min read
McKenna Hogan: Mar 22, 2021 8:30:00 AM
In real estate marketing, branding is a lifestyle—and building an apartment brand that does so successfully is no easy feat.
3 min read
McKenna Hogan: Mar 10, 2021 8:30:00 AM
After a full year of restrictions from COVID-19, what was once a full-fledged transition to digital options is now re-transitioning back to in-person...
2 min read
Residential renderings have long proven to be a valuable tool in development projects, especially for architects. Not only do renderings help...
2 min read
McKenna Hogan: Mar 3, 2021 8:30:00 AM
According to a 2019 Global Market Insight Inc. report, renderings will rise to over $6 billion by 2025.
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