LCP Media Blog

Discover the latest in digital media,
from concept to creation.

3 min read

How to Bring the Hype of Smart Home Features to Senior Living

When people think of smart home features, what comes to mind is usually tech-savvy millennials. They have smartphones and devices all synced up to every device in their home. But what about seniors? Is there a place for smart home features in senior...

Read More

3 min read

5 Virtual Leasing Tools to Save Your Leasing Team More Time

Before the pandemic, the idea of virtual leasing was just that, an idea. But the pandemic shifted the entire landscape of the multifamily industry...

Read More

3 min read

3 Ways to Make SnapChat Work For Your Student Housing Marketing Strategy

A strong social media presence is essential for marketers, but it's not as simple as having a Facebook page or an Instagram account. There are many...

Read More

4 min read

The Pros and Cons of Virtual Staging in Real Estate

The real estate market once consisted of renters and buyers finding a clip in the newspaper and driving from property to property to decide where...

Read More

4 min read

How to Build Back Confidence in Your Senior Living Community

Senior living communities were highly impacted by the coronavirus pandemic. Between caregiver burnout and residents’ lack of trust in safety...

Read More

2 min read

Get to Know Klaudia Marzec, Client Success Manager

After taking an internship as a digital content advisor with LCP360, Klaudia Marzec didn’t know her role would develop into something much more....

Read More

3 min read

3 Ways Apartments Can Improve Contactless Leasing

The year 2020 changed the way many companies do business, especially the multifamily industry. In order to remain competitive in such a difficult...

Read More

4 min read

How To Get More Positive Apartment Reviews With Photography

Building trust and credibility is essential in the multifamily industry. With prospective renters trying to decide which community is right for them,...

Read More

3 min read

4 New Amenity Trends Renters Now Crave in Their Apartment Hunt

During the pandemic, renters searched for new amenities in their apartment search. Luxury amenities used to be all the rage, from fancy fitness...

Read More

2 min read

How To Market Your City Apartment During COVID-19

Before COVID-19, cities were bustling with renters. Once the pandemic hit, renting slowed down and the industry took a hit. But the 2021 rental...

Read More

1 min read

Panoskin by LCP360 Now Supported by Zillow

When you’ve spent the time to create a virtual tour, you want it to be visible to people on all different internet listing services. So wouldn’t it...

Read More

3 min read

How To Increase Occupancy With TikTok For Apartment Marketing

Social media is always an excellent resource for marketing apartment communities. Instagram, Facebook, and Twitter can help you sell your community...

Read More

5 min read

QR Codes Soared During COVID-19, Why Should Multifamily Properties Keep Them?

QR codes have been around for almost 20 years, long before the pandemic. But the real estate industry had not taken advantage of them just yet....

Read More

2 min read

4 Things You Should Be Looking For When Choosing Commercial Real Estate

Buying commercial real estate can be a challenging quest, and it’s not like buying a home. You aren’t looking for a home you want to live in, you are...

Read More

3 min read

What's Next For Student Housing This Fall?

Colleges and universities may have weathered the immediate impact COVID-19 had on them, but the Fall 2021 semester will still look different. Student...

Read More

1 min read

Panoskin by LCP360 Now Supported by PocketBuildings, a New Building Profile Platform for Visual Content and Files

When you manage a lot of properties, it can be challenging to maintain and organize your entire portfolio of assets. What if you could access all of...

Read More

3 min read

4 Reasons Virtual Tours Need To Be a Part Of Your 2022 Marketing Budget

Budget season is here for the real estate industry and you are probably thinking about what your 2022 marketing budget will consist of. Prepping for...

Read More

2 min read

Get to Know Rayhanna Guillen, Lead 3D Project Manager

Rayhanna Guillen, Lead 3D Project Manager started at LCP360 in 2017 as a design intern. After moving from the Dominican Republic and attending...

Read More