by Caitlin Golden, on Oct 28, 2021 9:00:00 AM
The real estate market once consisted of renters and buyers finding a clip in the newspaper and driving from property to property to decide where they wanted to live. But …
Read Storyby Caitlin Golden, on Oct 21, 2021 9:00:00 AM
Senior living communities were highly impacted by the coronavirus pandemic. Between caregiver burnout and residents’ lack of trust in safety measures, senior living occupancy fell short. With vaccines now readily …
Read Storyby Caitlin Golden, on Oct 12, 2021 9:00:00 AM
After taking an internship as a digital content advisor with LCP360, Klaudia Marzec didn’t know her role would develop into something much more. Three years later, Klaudia is the full …
Read Storyby Caitlin Golden, on Oct 4, 2021 9:00:00 AM
The year 2020 changed the way many companies do business, especially the multifamily industry. In order to remain competitive in such a difficult time, multifamily properties had to refocus their …
Read Storyby Caitlin Golden, on Sep 27, 2021 9:00:00 AM
Samantha Posin joins LCP360 as Vice President of Strategic Accounts, bringing on more than two decades of multifamily experience to the virtual tour and digital media company CHICAGO, IL — …
Read Storyby Caitlin Golden, on Sep 23, 2021 9:00:00 AM
Building trust and credibility is essential in the multifamily industry. With prospective renters trying to decide which community is right for them, positive apartment reviews can go a long way …
Read Storyby Caitlin Golden, on Sep 16, 2021 9:00:00 AM
During the midst of the pandemic, renters found themselves looking for new types of amenities in their apartment search. Luxury amenities used to be all the rage, from fancy fitness …
Read Storyby Caitlin Golden, on Sep 9, 2021 9:00:00 AM
Before COVID-19, cities were bustling with renters. Once the pandemic hit, renting slowed down and the industry took a hit. But the 2021 rental season kicked off strong with 45 …
Read Storyby LCP360, on Sep 1, 2021 9:00:00 AM
When you’ve spent the time to create a virtual tour, you want it to be visible to people on all different internet listing services. So wouldn’t it be nice if …
Read Storyby Caitlin Golden, on Aug 16, 2021 8:30:00 AM
Student housing in East Lansing, Michigan has taken off, but the student population is being outpaced by the amount of communities students can choose to live in. In addition to …
Read Storyby Caitlin Golden, on Aug 12, 2021 8:30:00 AM
Social media is always an excellent resource for marketing apartment communities. Instagram, Facebook and Twitter can really help you sell your community and reach more prospects. But now there is …
Read Storyby Caitlin Golden, on Aug 2, 2021 8:30:00 AM
QR codes have been around for almost 20 years, long before the pandemic. But the real estate industry had not taken advantage of them just yet. During a challenging time, …
Read Storyby Caitlin Golden, on Jul 29, 2021 9:00:00 AM
Buying commercial real estate can be a challenging quest, and it’s not like buying a home. You aren’t looking for a home you want to live in, you are looking …
Read Storyby Caitlin Golden, on Jul 22, 2021 8:30:00 AM
Colleges and universities may have weathered the immediate impact COVID-19 had on them, but the Fall 2021 semester will still look different. Student housing had to change their marketing strategies …
Read Storyby LCP360, on Jul 20, 2021 8:50:00 AM
When you manage a lot of properties, it can be challenging to maintain and organize your entire portfolio of assets. What if you could access all of your building’s assets …
Read Storyby Caitlin Golden, on Jul 19, 2021 8:15:00 AM
Budget season is here for the real estate industry and you are probably thinking about what your 2022 marketing budget will consist of. Prepping for next year’s leasing opportunities can …
Read Storyby Caitlin Golden, on Jul 15, 2021 8:15:00 AM
Rayhanna Guillen, Lead 3D Project Manager started at LCP360 in 2017 as a design intern. After moving from the Dominican Republic and attending Columbia College in Chicago to finish her …
Read Storyby Caitlin Golden, on Jul 12, 2021 8:15:00 AM
Virtual tours grew exponentially during the pandemic, and they are here to stay. Did you know that real estate listings with a virtual home tour get 87 percent more views? …
Read Storyby Caitlin Golden, on Jul 8, 2021 8:15:00 AM
It’s no secret that the pandemic made virtual tours a must for properties, but it’s also clear that virtual tours are here to stay. The challenge property managers face now …
Read Storyby McKenna Hogan, on Jun 21, 2021 8:30:00 AM
Now that vaccines are being distributed and the world is opening back up, senior living communities are finally safe for the public again. However, the transition that senior living had …
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