3 min read
8 stunning apartment virtual staging before and after examples
Empty apartment units can be challenging to market. Without furniture or decor, it’s difficult for renters to imagine themselves living in the space.
Read More
7 min read
Real People, Unreal Tech: Prachi Parihar
Computer vision & machine learning expert: Meet Prachi Parihar Every career has a story. Prachi’s began with physics at Princeton, continued with...
3 min read
Social media drives serious renters: 50% of social leads book tours
Social media delivers the most committed renters Not the most leads, but the right leads In multifamily marketing, quality often matters more than...
2 min read
Expect More from Your Virtual Tour Platform: TourBuilder
Expect More from Your Virtual Tour Platform TourBuilder is a centralized platform for managing, distributing, and optimizing your virtual content. It...
8 min read
Real People, Unreal Tech: Anastasiia Alieksieieva
3D Expert. Meet Anastasiia Alieksieieva Some career journeys begin with a resume. Anastasiia Alieksieieva’s started with a twist of fate. Anastasiia...
.jpeg?width=800&height=568&name=1752518041886%20(1).jpeg)
5 min read
Session Recap: Apartment Tour Trends - New Data & Fresh AI
This wasn’t just another webinar—it was a high-impact marketing masterclass. In a data-driven session, Derek Johnson (REACH by RentCafe), Esther...
.jpg?width=1284&height=1526&name=headshot%20Alyson%20Fitzpatrick%20(1).jpg)
5 min read
Real Stories, Unreal Success: Alyson Fitzpatrick, Subtext
Real Stories, Unreal Success: Alyson Fitzpatrick Director of Leasing at Subtext At LCP Media, we believe great partnerships drive excellent...
5 min read
Real People, Unreal Tech: Pat Ash
Photographer. Editor. Visual powerhouse: Meet Pat Ash With nearly two decades of experience behind the camera and in the editing room, Pat Ash is a...
-1.jpeg?width=800&height=569&name=session%20%20(1)-1.jpeg)
4 min read
Marketing Summer School: 3 Strategies to Try Next
You didn’t have to fail to end up in this summer school—chances are, you’re an overachiever who signed up by choice. Refining your marketing strategy...
3 min read
NAA Apartmentalize 2025 Recap: Expect More. Get More.
NAA Apartmentalize 2025 brought the industry together once again, and this year was a standout for LCP Media. From conversations at our booth to...
2 min read
Expect More from Your Marketing – And Actually Get It
In a world where marketing budgets are stretched thin and expectations are higher than ever, multifamily professionals are asked to do more with...
2 min read
$50 Fridays Winners in Partnership with Multifamily Insiders 2025
LCP Media is excited to launch a series celebrating the winners of $50 Fridays in collaboration with Multifamily Insiders.
.jpg?width=3407&height=3407&name=HS%202023%20-%20Lasheda%20W_Square%20(1).jpg)
5 min read
Real People, Unreal Tech: Lasheda Wallace
Creative. Grounded. Impactful. Meet Lasheda, Lead Project Manager at LCP Media At LCP Media, excellence isn’t just about the visuals we produce—it’s...
4 min read
AIM 2025 Recap: Real Conversations, Renter Insights, and a Party to Remember
From smart content strategies to stronger renter experiences—here’s what stood out at AIM 2025.
2 min read
Visual Media Data: The Importance of Photos, Videos & Virtual Tours in Apartment Marketing
Why Visual Media Matters: Data-Driven Insights for Apartment Marketing
3 min read
Top 10 Apartment Marketing Trends: How Visual Media is Transforming Leasing
Top 10 Apartment Marketing Trends: How Visual Media is Transforming Leasing
5 min read
Real People, Unreal Tech: Anthony Lin
Anthony Lin, VP of Product At LCP Media, innovation is driven by people who aren’t afraid to step outside of their comfort zones. At the forefront of...
.png?width=2667&height=2560&name=Events%20Templates%202024_background_1.pdf%20(1).png)
4 min read
Lights, Camera, Social Media: Our Takeaways from the Multifamily Social Media Summit
The Multifamily Social Media Summit was nothing short of incredible!Whitney Sullender, EVP of Sales, Ashley Aldaco, SVP of Sales, and Katie Rose,...
2 min read
LCP Media Joins Yardi: A New Era of Innovation in Multifamily Marketing
LCP Media is PROUD to announce that we have joined Yardi, a move that strengthens our ability to provide innovative visual media solutions for the...
4 min read
Real People, Unreal Tech: Israel Betanzos
Israel Betanzos, VP of Production At LCP Media, the foundation of our success lies in the dedication, expertise, and passion of our team. At the...