LCP Media Announces Integration with Zillow

by LCP Media, on Nov 1, 2022 2:42:33 PM

We are proud to announce that LCP Media, a leading national visual media technology company for multifamily property owners and managers, has established an API integration with Zillow Rentals, the #1 most visited rental network*, to feed our groundbreaking TourBuilder virtual tours to property listings.

Benefits to our customers include:

  • TourBuilder virtual tours are automatically sent to Zillow Rentals for placement on the property’s listings.
  • There is no more manual work on the side of marketing professionals or leasing teams to send their TourBuilder virtual tours to Zillow Rentals
  • The prospective residents experience the community and apartment units with an immersive virtual walkthrough. 

TourBuilder is the multifamily’s new agile hub for the creation, organization, storage, management, and performance tracking of digital and visual media assets - from one unit to an entire community. It is a proprietary AI platform technology built exclusively by LCP Media.

TourBuilder Pro are professionally-captured virtual tours of the community, amenities, and model units using our extensive photographer network. TourBuilder Go are unit-level virtual tours shot by the onsite teams or our photographer network.

"TourBuilder is a world-class virtual tour platform for capturing property and unit-level 3D tours. It enables top ownership and management companies to create digital twins of their buildings,” said Tom Chomiak, Chief Technology Officer at LCP Media. “Today, we are excited to announce our latest API integration with Zillow Rentals. This integration allows us to push unit-level 3D tours to the Zillow Rental Network in real-time, helping significantly increase our reach and playing an effective role in converting prospects quickly and reducing time spent on the market for units.”

LCP Media has created over 5,000 virtual tours of apartment communities, including those owned and managed by the biggest real estate companies in the United States, such as Greystar, LivCor, Cushman & Wakefield, and Lincoln Property Company, among others.

*Comscore Media Metrix®, Custom-defined list: Zillow Rentals, Network, RentPath Network,, and, Total Audience, Jan 2022-Mar 2022, U.S.



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