LCP Media Blog

2 min read

Customer Appreciation Day: Insights from our Valued Clients on Working with LCP Media

In celebration of Customer Appreciation Day, we had the opportunity to interview two esteemed clients, Nick Griffin, and Victoria Luke, to gain their...

2 min read

5 Reasons Why High-Quality Photography is Important for Multifamily Properties

As the world becomes increasingly digital, multifamily properties must have a solid online presence. One of the most critical aspects of that online...

3 min read

How TourBuilder Connect benefits your leasing strategy!

TourBuilder Connect is an on-demand virtual tour conference call solution. Each TourBuilder virtual tour comes with TourBuilder Connect and can be...

3 min read

How Your Multifamily Community Can Be "Mobile First"

The digital marketing landscape is ever changing, not only in the multifamily industry but for business across the board. Today, most businesses have...

4 min read

How to Take the Best Apartment Photos with Your Smartphone

Did you know you’re likely carrying around a camera that can produce professional-looking photos and cinematic video? In fact, you don’t leave the...

3 min read

Leasing Agents: 3 Reasons to Learn How to Create Apartment Virtual Tours

Leasing agents are ever adaptable to the constant changes happening within the multifamily industry. Between virtual tours and virtual leasing...

6 min read

22 Time Management Tips for Leasing Teams in 2022

If one of your New Year’s resolutions was to spend less time stressed out and more time enjoying what you love, then you are like so many others,...

3 min read

Multifamily Website Tips and Tricks to Keep Renters Engaged

Between videos, virtual tours, and chatbots, website design can give multifamily marketers a collection of features to build their marketing strategy...

3 min read

4 Multifamily Marketing Trends to Fuel Your Strategy in 2022

It’s a new year and it’s time for a fresh start in the multifamily industry. Over the past decade, the industry has seen so much growth. Multifamily...

3 min read

Are Self-Service Tools the Future for Multifamily?

Renters have become more comfortable with the idea of self-service tools in the last few years. Self-service tools can consist of self-service...

3 min read

5 Virtual Leasing Tools to Save Your Leasing Team More Time

Before the pandemic, the idea of virtual leasing was just that, an idea. But the pandemic shifted the entire landscape of the multifamily industry...

4 min read

The Pros and Cons of Virtual Staging in Real Estate

The real estate market once consisted of renters and buyers finding a clip in the newspaper and driving from property to property to decide where...

3 min read

3 Ways Apartments Can Improve Contactless Leasing

The year 2020 changed the way many companies do business, especially the multifamily industry. In order to remain competitive in such a difficult...

1 min read

LCP360 Welcomes Strategic Marketing and Customer Experience Pro From Greystar

4 min read

How To Get More Positive Apartment Reviews With Photography

Building trust and credibility is essential in the multifamily industry. With prospective renters trying to decide which community is right for them,...

3 min read

4 New Amenity Trends Renters Now Crave in Their Apartment Hunt

During the pandemic, renters searched for new amenities in their apartment search. Luxury amenities used to be all the rage, from fancy fitness...

2 min read

How To Market Your City Apartment During COVID-19

Before COVID-19, cities were bustling with renters. Once the pandemic hit, renting slowed down and the industry took a hit. But the 2021 rental...

3 min read

How To Increase Occupancy With TikTok For Apartment Marketing

Social media is always an excellent resource for marketing apartment communities. Instagram, Facebook, and Twitter can help you sell your community...

5 min read

QR Codes Soared During COVID-19, Why Should Multifamily Properties Keep Them?

QR codes have been around for almost 20 years, long before the pandemic. But the real estate industry had not taken advantage of them just yet....

1 min read

Panoskin by LCP360 Now Supported by PocketBuildings, a New Building Profile Platform for Visual Content and Files

When you manage a lot of properties, it can be challenging to maintain and organize your entire portfolio of assets. What if you could access all of...