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3 min read
5 Things You Can Do With a Virtual Tour from LCP360
As virtual tours single-handedly take over the real estate industry, it’s essential to understand their capabilities to maximize your results.
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4 min read
Smartphone vs. DSLR Camera: What is Better Suited for Your Property Photography?
Getting the best photography for your property may not be as easy as it sounds. Deciding between professional or self-shot is the first step, but...
4 min read
Marketing Your Apartment Development During COVID-19
According to a survey from The National Multifamily Housing Council, 53% of multifamily developers are still reporting delays in construction.
3 min read
How to Ensure Accessibility in Virtual Leasing
According to Internet World Stats, the Internet World Penetration Rate in North America reached up to 94.6% in 2020. In addition, The U.S. Census...
3 min read
Best Practices for Using Your New Virtual Staging Images
The most beautiful time of the year is currently underway: photography season. Which means it’s time to start strategizing around new property...
4 min read
Staying Productive at Home: Tips for Real Estate Professionals
In a matter of 45 days, the majority of Americans have pivoted to a new lifestyle: working from home. For real estate professionals, whether you’re a...
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5 min read
Campus Tours Go Virtual in the Wake of the Coronavirus
So you have your virtual tour, right? Then now is the time to perfect the guiding process to tackle the influx of student renters scheduling a remote...
3 min read
8 Student Housing Statistics to Consider for Your 2020 Marketing Strategy
Did you know that in preparation for last year's fall semester, the student housing market was 59.5% pre-leased in March 2019?
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3 min read
5 Reasons to Invest in Professional Property Photography
In real estate, visual content has been proven to not only be essential for engaging and converting leads, but the quality of that content acts as an...
3 min read
Are FaceTime Tours Enough? Alternatives to In-Person Apartment Tours
In-person apartment tours have always remained a valuable piece of the leasing process. After all, that’s where the relationship between the...
3 min read
How Often Should You Update Google Street View?
We’re all familiar with the Google car that drives around capturing Street View across the entire globe. And as the first technology of its kind,...
2 min read
Coronavirus Precautions: How Virtual Tours Help Maintain Regular Business
Schools are closing, events are canceling, and as of yesterday, the U.S. declared a travel ban to Europe. As necessary safety precautions are put...
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5 min read
Does Virtual Staging Work? Everything You Need to Know
Virtual staging may be gaining interest within the real estate industry, but this digital tool, for some reason, is still working hard to prove its...
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5 min read
7 Wedding Venue Marketing Ideas You Need to Stand Out
Very recently a colleague of mine told me that she and her fiancé almost booked a venue without even visiting it. Crazy, right?
4 min read
Amazing Apartment Marketing Ideas (For Any Budget)
Every apartment community is different - which means their marketing must be different as well.
3 min read
3 Reasons Long-Term Renting is Projected to Increase in 2020
Vertical Rent says it best: “each time you turn over a rental unit, you increase your operating costs.”
5 min read
8 Iconic TV Show Residences that Could Have Used Digital Content
Let’s face it, if some of our favorite TV show hangout spots were up for sale in 2020, their business listings would be, well, lacking.
4 min read
How Apartment Virtual Tours Are Changing the Game in Multifamily
Fact: 14% of people would rent without seeing an apartment in person.
4 min read
How to Prevent Property Manager Burnout
Similar to many industries, real estate sees an annual 0-100 situation in regards to the influx of business inquiries.