LCP Media Blog

3 min read

Video marketing for apartments: How to repurpose assets you already have

4 min read

National Church Residences: Success with elevated visual media

National Church Residences: Success with elevated visual media

3 min read

Google Business Profile for multifamily: Your optimization checklist

Google Business Profile for multifamily: Your optimization checklist If you’ve been in multifamily marketing for some time, you’re no stranger to...

2 min read

New virtual tour data: How unit-level media increases rent revenue

New virtual tour data: How unit-level media increases rent revenue Unit-level virtual tours are no longer a nice-to-have. They’re must-have media...

5 min read

Real People, Unreal Tech: Steve Aksamit

Senior full stack engineer: Meet Steve Aksamit Steve’s career in software development spans more than 20 years. He has worked across industries,...

5 min read

Real People, Unreal Tech: Diana Vera

Streamlining workflows & driving efficiency: Meet Diana Vera Creative, collaborative and endlessly curious, Diana Vera is the kind of teammate who...

7 min read

Real People, Unreal Tech: Prachi Parihar

Computer vision & machine learning expert: Meet Prachi Parihar Every career has a story. Prachi’s began with physics at Princeton, continued with...

8 min read

Real People, Unreal Tech: Anastasiia Alieksieieva

3D Expert. Meet Anastasiia Alieksieieva Some career journeys begin with a resume. Anastasiia Alieksieieva’s started with a twist of fate. Anastasiia...

5 min read

Real Stories, Unreal Success: Alyson Fitzpatrick, Subtext

Real Stories, Unreal Success: Alyson Fitzpatrick Director of Leasing at Subtext At LCP Media, we believe great partnerships drive excellent...

5 min read

Real People, Unreal Tech: Pat Ash

Photographer. Editor. Visual powerhouse: Meet Pat Ash With nearly two decades of experience behind the camera and in the editing room, Pat Ash is a...

5 min read

Real People, Unreal Tech: Lasheda Wallace

Creative. Grounded. Impactful. Meet Lasheda, Lead Project Manager at LCP Media At LCP Media, excellence isn’t just about the visuals we produce—it’s...

4 min read

AIM 2025 Recap: Real Conversations, Renter Insights, and a Party to Remember

From smart content strategies to stronger renter experiences—here’s what stood out at AIM 2025.

2 min read

Visual Media Data: The Importance of Photos, Videos & Virtual Tours in Apartment Marketing

Why Visual Media Matters: Data-Driven Insights for Apartment Marketing

3 min read

Top 10 Apartment Marketing Trends: How Visual Media is Transforming Leasing

Top 10 Apartment Marketing Trends: How Visual Media is Transforming Leasing

5 min read

Real People, Unreal Tech: Anthony Lin

Anthony Lin, VP of Product At LCP Media, innovation is driven by people who aren’t afraid to step outside of their comfort zones. At the forefront of...

4 min read

Lights, Camera, Social Media: Our Takeaways from the Multifamily Social Media Summit

The Multifamily Social Media Summit was nothing short of incredible!Whitney Sullender, EVP of Sales, Ashley Aldaco, SVP of Sales, and Katie Rose,...

2 min read

LCP Media Joins Yardi: A New Era of Innovation in Multifamily Marketing

LCP Media is PROUD to announce that we have joined Yardi, a move that strengthens our ability to provide innovative visual media solutions for the...

4 min read

Real People, Unreal Tech: Israel Betanzos

Israel Betanzos, VP of Production At LCP Media, the foundation of our success lies in the dedication, expertise, and passion of our team. At the...

2 min read

5 creative apartment leasing ideas your competitors are already using

To attract today’s renters and turn leads into leases, you’ll need to get creative. Simple apartment listings and outdated content can only get you...

3 min read

Greystar Case Study: The Proven Impact of Virtual Tours on Leasing Performance

Virtual tours have elevated the property leasing experience, offering measurable advantages in driving and converting leads to leases. A new case...