3 min read
Senior living sales has changed in the last decade. For those in senior living, we don't have to spell it out for you - you already know the Silver Tsunami is making its way toward us.
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3 min read
Finding a senior living home for a loved one can be emotional, draining, and can even feel impossible. Consumers are tasked with finding a community...
2 min read
Posting your apartment listings on Craigslist or social media is only going to get you so far. Plus, putting in countless hours of posting to ILS...
3 min read
SEO is never a one-time job. It requires constant upkeep, research and regular audits to ensure you’re on top of the latest trends.
3 min read
A major element of the senior living search is the experience. But how do you let prospects and their families see your community before it's even a...
3 min read
There is no better feeling than having signed tenants for your new community prior to its completion. To make that a reality, property owners must...
5 min read
Multifamily does it, hospitality does it, and now commercial real estate is doing it. Commercial real estate photography - like all development...
5 min read
With the ongoing construction boom in senior living, keeping up with lease up demands and making sure occupancy rates are met are just some of the...
4 min read
Staging an apartment is a must whenever you are marketing a community. Without it, you’re simply showing a blank canvas to prospects when you could...
3 min read
Brochures and travel booklets once dominated the travel industry, but today, 75% of people research their destination online before booking.
3 min read
Once upon a time, multifamily leasing agents would take calls and email inquiries to set up physical tours of their community. They’d greet the...
4 min read
Senior living developments are on the rise — literally — and with that increase, comes even more senior living sales. Senior living high-rises,...
3 min read
In the era of digital marketing, hotels and online travel agencies have been in tight competition. For instance, last year direct bookings account...
3 min read
With more seniors active online today, senior living communities are turning to internet marketing strategies to climb to the top of search results....
6 min read
Today, 90% of millennials access the internet. Of those who go online, 55% use search engines to learn about companies or products.
2 min read
Marketing your community online today is a requirement to effectively stand out against competitors, but with it always comes risk. For senior living...
2 min read
As virtual tours are taking digital marketing by storm, there’s one other technological tool that’s been slightly overlooked by businesses, but has...
2 min read
Virtual staging services have proven to save companies time and money. With zero cost for consultation and a quick turnaround, multifamily and senior...
3 min read
You have a wonderful senior living community, with great care and amenities, but how do you let people know?
2 min read
Staging an apartment unit is one place where you don’t want to cut costs. That's because for years, staging has helped prospects see their future...