LCP Media Blog | Marketing Insights for Multifamily, CRE, Senior Living and Hospitality

Harnessing the Power of Google: 5 Ways LCP Media’s Partnership Elevates Client Success

Written by Caitlin Golden | Jun 29, 2023 4:15:00 PM

Establishing a robust online presence is essential for businesses in the modern era. LCP Media’s collaboration with Google presents many exciting advantages for our clients. As a trusted agency of Google and a Google StreetView API partner, we have been pioneering virtual tours and seamless integration with Google Street View for almost a decade. This article explores the critical aspects of our partnership, shedding light on how it empowers our clients and enhances their online visibility.

 

1. Trust and Expertise:

As a Google Trusted Photographer, LCP Media is committed to following Google’s best practices. We have been recognized as a top contributor to Google Maps, having published still and 360 photography for over 6,000 properties from a multifamily perspective. Among the pioneers in shooting for Google Street View, we have gained Google’s trust and received invitations to exclusive Street View events. This privileged position allows us to beta test early programs such as Immersive View, providing our clients with cutting-edge solutions.

 

2. Seamless Integration and Control:

As a Google StreetView API partner, our software enables us to publish directly into Google Maps, ensuring a streamlined and efficient process. Moreover, we can also remove tours published through TourBuilder, giving us control over the content on Google Maps for a property. Our status as an approved API software solution has facilitated the growth of our extensive network of over 32,000 trusted photographers in over 100 countries. This network lets us publish to approximately 10,000 brick-and-mortar businesses monthly and contribute over 250 million 360 scenes.

 

3. Enhanced Online Visibility and SEO:

By leveraging the power of Google Tours, our clients gain a competitive edge in search engine rankings. Having a complete Google profile, including a 360 view of their storefront and a virtual tour, enhances their online presence and provides potential customers with an immersive experience. The rich and engaging visual content captivates visitors and entices them to revisit, fostering customer loyalty and increasing brand recognition.

 

4. Unrivaled Quality Assurance:

LCP Media maintains an uncompromising commitment to delivering high-quality virtual tours. While other agencies rely on independent vendors, we handle the editing and building process in-house. This meticulous approach ensures consistent excellence in the final product, providing our clients with a superior virtual tour experience showcasing their properties.

 

5. Exclusive Access and Collaboration:

LCP Media enjoys a direct line of communication with the Google Street View team, highlighting our exceptional level of access. Our presence on the Google Street View Advisory board further strengthens this connection, enabling us to actively contribute to the future development and enhancement of the platform. Our multifamily competitors do not possess this level of collaboration, giving LCP Media a unique advantage in serving our clients.

Through our longstanding partnership with Google, LCP Media has established itself as a leading agency in the virtual tour and Google Street View domain. Our clients reap the rewards of this collaboration, gaining increased visibility, improved search engine rankings, and unparalleled quality in their virtual tour experiences. LCP Media remains at the forefront as technology evolves, empowering businesses with innovative solutions and ensuring they stand out in the digital landscape.

ABOUT LCP MEDIA

LCP Media (Lights Camera Pixels) is a national visual media technology company based in Chicago. We provide a full menu of services, including virtual tours, professional and drone photography, 3D renderings, video animations, virtual staging, and floor plans. LCP Media is an innovative leader in creating unforgettable virtual real estate experiences by combining unrivaled technology solutions with our unparalleled customer service.

Simply put, we deliver an unreal experience from start to finish. So real, it’s Unreal! For more information, please visit LCPMedia.com.