by McKenna Hogan, on Apr 29, 2019 9:00:00 AM
In the era of digital marketing, hotels and online travel agencies have been in tight competition. For instance, last year direct bookings account for around 49% of U.S. hotel and …
Read Storyby Kyna Garrett, on Apr 24, 2019 9:00:00 AM
With more seniors active online today, senior living communities are turning to internet marketing strategies to climb to the top of search results. That’s why an effective senior living SEO …
Read Storyby Kyna Garrett, on Apr 22, 2019 9:00:00 AM
Today, 90% of millennials access the internet. Of those who go online, 55% use search engines to learn about companies or products. In multifamily, millennials are the key target audience …
Read Storyby Kyna Garrett, on Apr 18, 2019 9:00:00 AM
Marketing your community online today is a requirement to effectively stand out against competitors, but with it always comes risk. For senior living communities, keeping your brand identity intact is …
Read Storyby McKenna Hogan, on Apr 16, 2019 9:00:00 AM
As virtual tours are taking digital marketing by storm, there’s one other technological tool that’s been slightly overlooked by businesses, but has equal importance. Drone photography services and videography are slowly …
Read Storyby Kyna Garrett, on Apr 15, 2019 9:00:00 AM
Virtual staging services have proven to save companies time and money. With zero cost for consultation and a quick turnaround, multifamily and senior living providers are turning to this technology to …
Read Storyby Kyna Garrett, on Apr 11, 2019 9:00:00 AM
You have a wonderful senior living community, with great care and amenities, but how do you let people know? A virtual tour is a powerful asset to add to your …
Read Storyby Kyna Garrett, on Apr 10, 2019 9:00:00 AM
Staging an apartment unit is one place where you don’t want to cut costs. That's because for years, staging has helped prospects see their future home for what it could …
Read Storyby Kyna Garrett, on Apr 8, 2019 9:00:00 AM
As a senior living provider, you’re always looking for innovative ways to stand out to prospects. You know that seniors have been quick to become active internet users and by …
Read Storyby Kyna Garrett, on Apr 5, 2019 9:18:02 AM
Being the new kid on the block is tough. It's natural that renters may be a little more hesitant to get to know you. With multifamily construction spending hitting a …
Read Storyby Kyna Garrett, on Apr 3, 2019 9:00:00 AM
It may go without saying, but we'll say it anyway — amazing photography and videography go a long way when it comes to the real estate, multifamily and senior living industries …
Read Storyby Kyna Garrett, on Apr 1, 2019 9:00:00 AM
Baby Boomers aren’t faced with the same reputation as millennials today. That’s because they weren’t born into a world where smartphones were the key to every question. The truth of …
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